China Marketing &
E-commerce Services from Research to Operations.
China Marketing & E-commerce
China Market Research
Market scans, competitor analysis, interviews and surveys to identify opportunities, relevant segments, and tailor proposition to target segments.
Social Media Setup
Creating a relevant and strong Chinese social media presence on large and suitable niche platforms to communicate your brand positioning.
Set up and run Chinese e-commerce stores for large and small brands across Tmall, JD, Little Red Book or other niche platforms.
Stay active on social media with through ongoing content management support that builds customer loyalty and creates brand equity.
Identify and operate on niche platforms to access passionate consumers and boost word-of-mouth marketing.
Establish a social CRM to provide personalized content and loyalty experiences, strengthening your value proposition for consumers.
Manage a control a growing database of consumers with local marketing automation tools.
Meeting the high demands of Chinese consumers with a localized integrated customer service solution.
Building stronger connections with consumers through locally adapted loyalty programs.
Channels we focus on
Having a presence on WeChat is a must for branding and customer service, adding a WeChat Mini Programs or a WeChat shop.
An essential part of a social media presence in China, utilizing all features including targeted advertising and links to a brands’ e-commerce store.
Target a younger generation with popular content and campaigns in the form of challenges to increase brand awareness fast.
Little Red Book
XiaoHongShu or Little Red Book is both a social community and a cross-border e-commerce platform ideal for social commerce.
Quality content and a brand account on Zhihu helps educate the target audience about the brand, increased SEO is a bonus.