Archive:

September 2018

JD.COM’s Kepler Mini-Program on WeChat offers amazing new mobile platform for brands interested in ecommerce in China. Few international brands have caught on to this new retail option. So now is the right time to learn more and expand your multi-channel strategy for China!     The ecommerce sector in China...
There’s an ongoing debate about masculinity and femininity across the world, and China is taking part as well. Many young Chinese women have become fans of "young fresh meat" – feminine-looking men. A Xinhua opinion piece criticized the popularity of overly feminine men – but many Chinese internet users disagreed....
Little Red Book, the explosively popular social e-commerce platform, is seeing new growth opportunities in the male luxury market after launching a section exclusively featuring male styles. In this article, Jing Daily lists some different types of male influencers and how luxury brands can communicate through them.
Exciting news this week in China's online world about a new messaging app called Bullet Messaging (子弹短信). In only 9 days since its launch it reached 4 million active users. The app surpassed both WeChat and the popular live streaming app Douyin (Tik Tok) becoming the most downloaded social iOS app...