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Livestreaming in China and How to Get in on the Action
Powered by advanced cloud technology, smartphones and the optional accessory of an adjustable selfie-stick, livestreaming in China is taking content consumers by storm. A Credit

Have you heard about the latest new hype in China?
It is another win for Tencent in the digital marketing battle for the attention of Chinese Netizens. A new WeChat Mini Program game which is

Ins and outs of WeChat Moments Advertising
WeChat is considered a paramount Chinese digital marketing channel for international brands doing businesses in China. Especially WeChat Moments ads is a booming trend that brings

Why China? Shopping addiction of China (part3/3)
5 things you should know about the shopping addiction of China This is the third article in short three-piece series called “Why China?” This piece

Why China? Brands reinvent themselves (part2/3)
Is your company losing luster back home? Brands are finding growth opportunities in China by reinventing themselves in order to targeting a growing consumer market.

Top 3 Valentine’s Day WeChat Moments Ads
China has its own official Valentines day on the 17th of August (Double Seventh), and an unofficial Valentine’s Day on the 20th of May (520 day)